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|Amber Brooks • 6/06/16|
The Short Version: Agape Match is a matchmaking service run by fourth generation matchmaker Maria Avgiditis. Providing matchmaking and date coaching services, this savvy business readies its clients for a successful first date. With years of experience helping singles meet the perfect match, Agape Match can offer invaluable knowledge, resources, and guidance on the road to love.
Focused on daily work life, single people sometimes neglect their love life. Getting a date can be a time-consuming and nerve-wracking process, and not everyone has the energy for it, especially with a job to manage as well. Just because you’re single, that doesn’t mean you have excess free time to devote to attracting a date.
Luckily, there’s a whole profession dedicated to setting up successful dates so that singles don’t have to enter the dating world alone. That’s the beauty of matchmaking.
To help people find that special someone, Maria Avgitidis offers her expertise as matchmaker and date coach based in New York City.
Animated and personable, Maria tells us that matchmaking is in her DNA, going back four generations in her family. The ability to see what people need and be a support system for singles is second nature to her.
But the way this modern woman got into her life’s calling was more by coincidence than heritage. In her early 20s, she was at a wedding when a few single men came up to her with a hopeful plea.
They’d heard that she knows everybody and could find them a date. “How much?” they asked.
She enthusiastically took up the challenge, only asking for a mere fraction of what she charges now. Over the next few months, she learned about how the matchmaking business works and how much it relies on networking and recruitment — two things she excels at. She took to it at once.
“I’ve always been really good at correspondence and creating quick report,” Maria said, referring to getting people to open up to her as her “superpower.”
From that natural talent, Agape Match was started. Eight years later, the business is thriving, with thousands of dating prospects awaiting singles who choose to invest in love.
Agape Match has anywhere between 30 and 50 active clients at a time. By and large, her clients are metropolitan New Yorkers looking for a relationship. Usually a bit private, and almost always college-educated, these discerning individuals turn to a matchmaker for a professional solution to their singledom.
Although Maria named her company after the Greek word for “love,” that doesn’t mean she only services Greeks. Far from it. “Only 1 in 9 of my clients are Greek,” she said. “We have everybody.”
She values the diversity of her clients. The average age of these men and women hovers around 38-46, but it can vary greatly. Currently, her youngest client is 26 and her oldest is 62.
In terms of career, there’s more of a trend. “We get all the finance guys, which is great,” Maria said. She estimates that about 70% of her clients are in the finance business. The rest are more diverse — doctors, lawyers, or entrepreneurs — but what they all have in common is that they’re busy. Ambitious professionals don’t have the time or resources to devote to finding a date. Maria does.
In a crowded and fast-paced city, Maria’s clientele values privacy and efficiency. Agape Match cuts to the chase with date coaching and matchmaking services that will jump start anyone’s dating experience.
Whether it’s a young person burnt out by online dating and hookup apps or someone new to town and lacking a social circle, Agape Match finds relationships for people of all backgrounds.
For all her clients, Maria aims to please. Once she takes on a client, she wastes no time in setting them up for a successful dating experience.
To start out, clients meet in-person with at least two matchmakers in the office. Having multiple people in the room creates a good balance of ideas to come up with the most comprehensive solution.
“That way it’s kind of the yin and yang of matchmaking,” Maria said.
This small but passionate team goes in-depth in their assessment. They interview the client for about 90 minutes to determine what program is best for their preferences and personality.
There’s two different directions that Agape Match’s service can go: matchmaking or date coaching. Maria tells us that the team has daily “match meetings” to devise the optimal dating strategy.
“To us, it’s just about being effective. What’s going to be the most effective program to get you in a relationship in the next six months,” she said. If that means switching a client from matchmaking to date coaching, that’s what they’ll do. “It’s not personal, it doesn’t mean that we can’t match you, but if coaching is better and cheaper, let’s do that instead.”
Date coaching is about empowering individuals to be their own matchmaker. The Agape Match’s date coaching program offers clients a personalized dating strategy, chemistry analysis, and character assessment.
Additionally, clients learn from valuable tips on how to master the art of flirting and can even get personal assistance with online dating profiles.
The upside of having someone like Maria as a date coach is that she knows how the game is played on both sides. “I’m a dating coach, but I’m a matchmaker first. I have men in my office every single day,” she said, “and I’m hearing how they’re picking.”
Most dating coaches don’t have the same information or perspective that she gets simply by listening to the people who come to her for matchmaking. That experience gives her greater authority when offering guidance to singles.
Agape Match is a techy matchmaker, with an analytical and results-oriented team. Pairing big data with emotional intelligence, they make recommendations based on evidence as well as intuition.
Their strategies are honed to effectively match anyone. Even the order of their introductions is carefully considered because the “when” is often as important as the “who.” Over the years, Agape Match has seen that some people don’t necessarily want a long-term fix on the very first match.
“Though we’ve definitely hit it out of the ballpark on the first try multiple times,” Maria said. But if the client isn’t ready, it’s not going to stick.
Understanding these subtleties and the fear of missing out, Agape Match times the date to make sure that the client truly wants a relationship when he/she meets that perfect fit.
Beyond simply finding a date, Agape Match proactively works with the client one-on-one to prepare him/her to go on that date. A wardrobe audit of the person’s closet is often an informative first step.
After reviewing the client’s personal style, the team puts together a tailor-made shopping experience at Barneys. They have a private room where the client can sift through stunning first-date clothing options.
“Imagine entering a room that has only clothes that are picked for your style,” she said. “Everything is just your size, so you don’t have to go around the whole store.”
This VIP treatment is a confidence booster as well as a solid foundation for making a flawless first impression. Through the process, the team also learns more about the client without the stilted politeness of an office setting.
On top of the wardrobe audit, Agape Match conducts a thorough dating audit to delve into the client’s previous dating experiences.
The dating audit pinpoints what decision-making patterns came into play in the past and how those can be remedied in the future. You shouldn’t be with someone simply because you’re lonely, Maria emphasizes, but because that person is truly right for you.
One of Maria’s strengths is her ability to tell it like it is. Offering insight into the dating realm, her forthright advice helps her clients grow more well-rounded.
“As a matchmaker you tend to sit at the crossroads of reality and delusion,” she said with a laugh. “That helps me be a better dating coach. I can tell women from my own professional experience of ten years: Guys don’t choose based on money or height or what degrees you have. They choose based on how you make them feel.”
Tailored to fit the needs of clients, this boutique service is neither faceless corporate conglomerate nor industrious one-woman-show. Agape Match is a happy medium with realistic sales goals and top-notch service.
Maria recruits a quality dating base without using cold-calling. Instead this business model relies on organic methods to drive traffic, to grow by word-of-mouth, and to expand the horizons of her clients through time-tested resources.
Maria pulls people in, but selectively. Driven by matchmaking success, Agape Match isn’t in business to waste time or money. The team isn’t focused on simply making a sale: it’s focused on providing consistent, trustworthy service. Sales and service work together, and so Maria only accepts business from people she feels confident that she can help.
Agape Match’s founder has come a long way since she attended a wedding and took on her first clients. Over the past decade, she’s grown her network and built her experience in the matchmaking business. She’s seen the struggles that singles go through — and confidently offers them a solution.
Her positive attitude and networking prowess has brought her widespread authority in the dating community. From the moment you step into this office, it’s clear that Agape Match is a matchmaking service with heart. From start to finish, it’s all about helping singles find the best path to romance.