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|Hayley Matthews • 10/17/17|
The Short Version: Chris Armstrong is breaking barriers in his work as an award-winning diversity advocate and equality-minded relationship coach. His mantra is: You teach people how to treat you by what you accept — and he wants singles to stop accepting partners who demean and undermine them. Chris’ relationship coaching empowers women to understand what they need and cultivate balanced relationships that are truly sustainable. His uplifting advice has directed hundreds of singles and couples to a healthier frame of mind. Through individual, group, and couples coaching, Chris offers a new perspective on dating and a modern take on what makes relationships stable, authentic, and mutually beneficial.
Love is a labyrinth. It’s a journey with many twists and turns. It’s a question that not everyone has the answer to, and that’s why they seek the guiding knowledge of someone who has years of experience helping daters find their way.
Relationship expert Chris Armstrong got into coaching because he felt appalled by some of the misogynistic advice and patriarchal norms dominating the modern dating scene. To him, dating is about more than pick-up lines and game-playing, so he created an alternative resource for relationship-minded individuals. With an emphasis on equality and compassion, he teaches singles and couples how to tackle the labyrinthine challenges of authentic, sustainable relationships.
In his private coaching practice, called Maze of Love, Chris offers straightforward advice to support people navigating interpersonal challenges.
Chris writes articles, coaches clients, and leads seminars to help a new generation of daters adapt to the changing dynamics between men and women. He rejects gendered stereotypes and dives into an individual’s deep-seeded beliefs, attitudes, and behaviors to repair their romantic partnerships in the long run.
So far, the relationship coach has helped over 500 clients reclaim their self-worth and seek out the type of relationship that fulfills their emotional needs. “You have to know what you need. Not what you want,” Chris told us. “Needs are non-negotiable.”
Drawing from over 11 years of coaching experience, Chris empowers women to get what they want out of their relationships. He offers individual, couples, and group coaching (maximum of four sessions) to share his philosophies with a broad base of people. A majority of his clients are relationship-oriented millennial women (typically under 30) who have found that the current dating scene is challenging for accomplished female singles.
“Men are still getting used to women demanding equality,” Chris told us. “And women are no longer satisfied playing stupid.”
His message also resonates with divorced women who have made mistakes in the first go-round and are shooting for a higher standard of happiness in their next relationships. Chris offers a variety of workshops, seminars, and resources for struggling singles. Divorced women can learn how to move on after a bad breakup in one-to-one coaching sessions or through podcast sessions offered on TheDivorceSchool.com.
Chris doesn’t offer simple Band-Aids, meaningless fluff, or superficial suggestions. Instead, Maze of Love coaching sessions focus on honestly exploring which actions and attitudes must change to make a satisfying relationship possible. When speaking with his clients, Chris can be blunt in his assessment of their issues and passionate in his advocacy of potential solutions.
“I’m real but respectful,” he said. “I tell it like it is, but in a way that’s digestible for people so they can accept and internalize it.”
The reason Chris caps his coaching services at four sessions per client(s) is because he doesn’t want people to become dependent upon his advice. It’s too easy to get comfortable listening and stop growing or doing. Chris wants his relationship coaching to be a springboard to act, so he gives his two cents and then sends singles and couples on their way.
Because of this fast-paced and condensed system, many clients see noticeable changes within a short period of time. One long-distance couple went from barely communicating throughout the week to contacting one another every day after working with Chris. Once the couple realized that staying in contact was essential to their commitment to one another, they changed their priorities and habits for good.
“One day, hopefully, we can make equal relationships the new normal.” — Chris Armstrong, certified relationship coach
Chris told us his goal isn’t always to force couples to stay together — sometimes the best thing for both of them is to part ways. He helps them ask the important questions and decide if the relationship is worth saving. He doesn’t work with couples dealing with physical abuse or cheating (because he said he doesn’t think those relationships are sustainable), but he has been a comforting shoulder for a woman dealing with verbal abuse from her partner of two and half years.
The 27-year-old woman thought she was being compassionate by staying with an insecure partner who was slowly chipping away at her self-esteem. Chris gave her the strength to put her own needs first and leave the relationship. The relationship coach views her transformation from hurting girlfriend to independent single as a great triumph.
“I’m going to tell people what they need to hear,” he said. “I tend to go way beyond the surface in my coaching.”
From his introspective seven-week online course to his motivational Song of the Week, Chris has built a comprehensive array of resources for daters of all backgrounds. He continually expands his brand to reach more people and promote the ideals of authenticity, equality, and self-worth.
Going forward, the relationship coach hopes to share his personal relationship philosophies with modern daters around the world. He’ll do so primarily by offering more online courses to complement his private coaching. By giving single women the option to find help on their own time, he opens his professional expertise up to busy individuals from coast to coast.
Additionally, Chris is currently writing his first book, titled “To be Equal, be Equal,” in an effort to clearly outline the hallmarks of true partnerships and fulfilling relationships. His straightforward style and realistic advice will undoubtedly shine through in this in-depth project. He told us the first draft should be completed by the end of 2017.
“I like being an alternative to the warehouse grind of traditional advice,” Chris said. “It’s all about how to get people to have a real conversation and put things in perspective.”
Modern daters face endless choices, unprecedented challenges, and conflicting advice. Navigating all those pressures on your own can be exhausting and frustrating, which is why a lot of individuals and couples seek out a guide who can explain the convoluted ways of love. Because moving forward isn’t hard when you know where you’re going and understand how to get there.
Chris provides principled, authentic, and consistent support to singles and couples struggling to build healthy relationships. If you want to go beyond simplistic tricks and chauvinistic advice, Maze of Love is the solution for you. Chris’ in-depth and fair-minded approach to relationships gives his clients the building blocks to create real and lasting changes in their lives.
“I want people to see things as they really are,” Chris said. “One day, hopefully, we can make equal relationships the new normal.”