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The Short Version: Social media is a great tool to connect with friends and family, but it’s easy to be drawn into keeping up appearances. With Lalo, you get the benefits of social media without the social pressure. The app is perfect for sharing life’s sweet moments with your partner, closest friends, and family members.
We’re living in a golden age of social media. Whether you want to share your workouts, your dog pics, or your music-listening history with people online, there’s an app ready for you. Connecting with friends, acquaintances, and even strangers has never been easier.
While social media can be a valuable tool for staying in touch, some apps have the unintended consequence of placing status above genuine connection. You may have hundreds or even thousands of followers online who you barely know. It can be fun to see what other people are up to, but you’re often only scratching the surface of their lives.
The more followers you have on social media, the greater the pressure to maintain the image you want the world to have of you. Most people only post online when they’re on vacation, feeling their most attractive, or doing things that are out of the ordinary. When you go on most social media applications, you may feel pressure to portray yourself in the same way.
This vain side of social media may leave you feeling disenchanted about it as a whole. But there’s still a potential to use applications to improve connection with the people in your life who really matter.
Juan Medina was inspired to start the Lalo app by a desire for a deeper connection with his family. He wanted a platform where families could share important memories, stories, and milestones in their lives.
While visiting his father’s grave with his family, Juan’s wife asked him to share a story about his father. He struggled to come up with something. He realized he needed a way to memorialize important moments so he and other family members could have them in the future.
On Lalo, users are encouraged to share multimedia digital scrapbooks with their families, partners, and close loved ones. It’s a great way to store present moments to look back on in the future or connect with people who can’t be with you physically at the moment.
Social media can be shallow, but Lalo uses it to facilitate deep connections.
Most social media platforms allow users to include some combination of photos and text in their posts, though they usually prioritize one or the other. This approach can be nice for sharing quickly, but it makes it harder to tell the whole story behind each post.
With Lalo, users are able to share scrapbooks with a combination of text, images, and audio. They can tell the story behind the images in their own voice or with their writing. They can even share content other than photos, such as family recipes or children’s artwork.
Home videos have declined in popularity, but there is something wonderful about having audio of your loved ones saved for the future. Whether they have since passed or simply changed with age, listening to audio of your loved ones can be a pleasant way to reflect on cherished memories.
While Lalo’s aim is more personal than many social media platforms, its creators are well aware of the value digital communication can provide. In the past, collections of photos and stories like those you find on Lalo would remain in a physical scrapbook where they would potentially be forgotten or only seen by the scrapbooker.
Now, memories that could have easily been lost to time are immortalized for whole families to see and share on Lalo. The app’s multimedia offerings make it easier and faster to assemble photo images, audio and video into story capsules. The social nature of the platform makes it easy to instantaneously share wedding photos, piano recital clips, and snapshots of family dinners with family members around the world.
On Lalo, there’s no need to worry about the prized family photo albums getting lost — they’re locked in for the whole family to see.
When you’re sharing personal moments — be they births, deaths, and everything in between — with your loved ones, you want that content to remain exclusively between you and your family members. Sharing important events is a great way to bond. But you don’t necessarily need to share them with the whole world, especially if you don’t want to.
The Lalo app shines in its team’s strong commitment to preserving the privacy of its users. Privacy isn’t an afterthought for the Lalo team — it’s critical for everything that they do.
On Lalo, your data is yours. It isn’t being sold or used for advertising purposes. Your important moments are between you and the people you invite to see them.
For many people who have children, it’s very important that images of their kids don’t land in public view on the internet. Whether parents are concerned about their children’s general privacy or sinister parties online, they can rest easy knowing their photos and information are safe on Lalo. Sharing birthday pictures with Grandma and Grandpa shouldn’t mean sharing them with people you’ve never met.
People on the internet can’t randomly find your profile and posts, either. Others can only see your content if you invite them to your space. You control who’s connected to your account and who’s not.
If you decide to invite someone to see one memory, it doesn’t mean that they need to see everything. You may want your extended family members to see pictures of your kids, but not romantic photos of you and your partner or going-out photos with your best friends. You may want to share different parts of your life with different people, and with Lalo, that’s totally doable.
I live in Florida, but I have family in Australia, France, the UK, and all over the United States. I only see most of my family occasionally, so it’s important to me that we stay in touch. I want my family to know what’s going on in my life, and I want to know what’s going on in theirs.
Lalo makes it easier for families to connect with each other. They can share funny stories, major milestones, and their thoughts and emotions with their tight group of loved ones. Families come in all sizes, so you can share your curated stories with as many people as you want.
You don’t need to feel awkward or nervous about oversharing as you might on a more public account. You can gush about your partner and brag about your kids as much as you want. It’s a space for celebrating your love and holding onto important memories.
Lalo isn’t for the perfect images you want to send out on a card or the glamor shots that are perfect as your public profile photo (though you can put those on there if you want). It’s for the daily moments that often get forgotten when you try to catch up with your cousin or the family picnic that had a hilarious change of plans.
Life isn’t perfect, and your family knows that. On Lalo, you can share the imperfect moments filled with love and joy that could easily get lost in the day-to-day grind without a solid way to document them.