Dating Pro Helps Companies Develop Dating Sites

Online Dating

Dating Pro™ Helps Companies Develop Websites That Can Connect Singles With Their Perfect Matches

Hayley Matthews

Written by: Hayley Matthews

Hayley Matthews

Hayley has over 10 years of experience overseeing content strategy, social media engagement, and article opportunities. She has also written hundreds of informational and entertaining blog posts. Her work has appeared in numerous publications, including Bustle, Cosmo, the Huffington Post, AskMen, and Entrepreneur. When she's not writing about dating news, relationship advice, or her fantasy love affair with Leonardo DiCaprio, she enjoys listening to The Beatles, watching Harry Potter reruns, and drinking IPAs.

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Edited by: Lillian Castro

Lillian Castro

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The Short Version: When entrepreneurs have an idea for a niche site in the dating and relationship industry, designing a platform and creating a backend structure can take a long time and hold up those plans. Not to mention there’s a lot of marketing and advertising needed to attract members. That’s why many entrepreneurs turn to Dating Pro, a company built by software-focused programmers and marketing professionals who can get a dating site up and running in just one day.

Online dating has become one of the preferred ways for many singles to find their matches. Online, you can find someone in town or across the globe. You can connect with people who are older, younger, white, black, Asian, rich, or middle class. It doesn’t matter what you’re into; you can find that special someone.

Often, the more specific a dating site is to singles’ preferences, the better the likelihood they’ll find success. That’s why many entrepreneurs are interested in creating niche dating sites. Dating Pro is a company that helps make those dating-site dreams a reality.

Photo of Irene, Product Manager for Online Dating Software at

Irene is Product Manager, and she said Dating Pro is a great resource for building a dating site.

While many entrepreneurs have ideas for dating sites that can help people, it can be a difficult market to enter. You need a different approach, a great domain name, and a good-looking website. Then you need an intuitive backend for easy profile creation and specific tools that make sense for your target users. Once that’s all settled, you’ll need to spend plenty of time and energy marketing and advertising your new business to convert visitors into members.

It’s a lot of work, which is why more than 10,000 dating site owners have turned to Dating Pro to help get them started. The company handles all of the technical work, including marketing and promotion, so you can focus on bringing your ideas to life.

Founded by a Handful of Programmers Nearly Two Decades Ago

Dating Pro began during the dot-com boom in 2000. A handful of programmers were working together at a company when a customer asked them to create a dating website. The programmers realized how valuable dating sites could be. And they knew how to build a backend and software that was easy to use, looked great, and could be customized for whatever type of dating site the customer wanted.

“That was the initial idea: A tool to help people start their own dating businesses online. And as times progressed, we added a mobile app option,” said Irene, the Product Manager for Online Dating Software at, the company behind Dating Pro. “What is good about Dating Pro is that it is turnkey. We can take the software and use it to build your solution, to fine tune it to your niche. This helps people save time and money rather than building something from scratch.”

Photo of Dating Pro mobile device screenshots

Dating Pro can help businesses build mobile platforms to draw more users to their dating sites.

The Dating Pro software works for any dating site, whether you’re interested in creating speed dating events, focusing on adult dating, starting a matchmaking service, or even just a place online for people to find friends.

Customers can work with Dating Pro to build a dating website or a mobile app.

“There are all sorts of different sites we’ve helped with, from dating for millennials to singles platforms for different countries or regions,” Irene said. “Also, many of these sites can help people of different races come together. And they’re in all sorts niches, including religious dating, traditionalist dating, and dating in the LGBTQ community.”

Each Site is Customized to Its Own Dating Niche

The more creative your idea, the more likely Dating Pro can help you develop your niche. That’s because the company specializes in customizing websites and mobile apps with the tools you need for success.

“For example, if a client wanted a speed dating site, or something similar to chat roulette, you would need a video chat option so users can chat with others immediately,” Irene said. “Or, for matrimony websites, some prefer parents filling out profiles for their children. That’s another set of questions to ask. They can mention caste or religion, and that’s something we can modify to match your area of interest.”

Dating Pro experts can also gain inspiration from an app already on Google Play or the Apple App Store, achieving the same look and feel while setting the requirements you want for your business.

Dating Pro client website examples

A wide variety of templates give Dating Pro clients a head-start on launching a professional site.

“That’s what I like about the customers. They come to us with a unique idea and an audience they wish to serve. They want to help people meet,” Irene said. “It’s an inspiration to hear our customers say, ‘Thank you for what you’ve done. I see people signing up on my website and connecting with each other.’”

One customer from Norway recorded a video testimonial about how valuable Dating Pro was for his business.

“The support is very professional. Your dating software looks and feels great. It’s extremely important to have a rich environment to both attract and keep members,” the customer said. “Being a professional within communications, web development, photography and production, I have many ideas. I look forward to continuing the cooperation.”

From Templates to Coaching — Dating Pro is There at Every Step

As online dating has become more mainstream over the years, Dating Pro has branched out beyond creating websites and offering software to more involved services for those interested in starting a dating site from scratch.

“We try to provide everything a person needs to get started — and that includes coaching,” Irene said. “We can help with picking a domain name and getting everything started, set up the site, pick the logo, create a logo, and we brand the basic software. We are experts who can help you fully customize a site, using our turnkey template and modifying it to meet your needs.”

“We are trying to become a full-circle agency, where we take clients from conception to realization and even further.” — Irene, Product Manager for Online Dating Software at, the company behind Dating Pro

The process is so customizable that, sometimes, other types of sites use Dating Pro to get started. One site helped families connect with au pairs, nannies, and household helpers while another supported elderly singles who wanted to find roommates, fight loneliness, and meet friends.

Perhaps the most significant addition to the company has been its promotions department. Sites can have the best interface in the world, but if no one knows to visit them to create a profile, they won’t be successful. Dating Pro now helps those owners network and grow their traffic.

“We are trying to become a full-circle agency, where we take clients from conception to realization and even further. That’s what we’re trying to do,” Irene said. “That is where promotion comes in. Our customers can rely on us even after they launch their websites.”

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