Singles Quickly Find Genuine Chemistry With This Video Dating App

The Short Version: Many singles struggle to feel chemistry with their online matches once they meet in person. Video-based dating app noii is solving this issue by facilitating video speed-dating. App users enjoy a more personalized, organic connection through their video dates, and when they meet offline, their connections are stronger.

For some couples, the first date brings on butterflies, first kisses, and instantaneous connection. But most first dates, especially for those who have never met before, are uneventful or even awkward. Going on first dates can unfortunately feel like exhausting work.

If you use dating apps, you know how tedious first dates can sometimes be. You find your match good-looking from their photos, message back and forth for a few days, and plan to meet in person. But when you get to the restaurant or the bar, they simply aren’t what you expected. 

The conversation feels stilted. You get bored quickly. While they might be attractive for someone else, you feel absolutely no romantic or sexual connection with them. 

This could have all been avoided if you spoke in real time before the date. According to some research, as much as 55% of communication is done through body language and 38% comes through tone. When all of your communication with someone is done through messaging, you’re not getting to know them as well as you might think.

That’s why Laura Matter and her team at noii, a video-chat dating app, entered the dating space. “Video dating provides a more authentic and immediate impression than traditional swiping apps,” Laura told our team. “At noii, our users have reported that these interactions feel more personal and engaging, as they can see and hear their potential partners, leading to a more accurate sense of chemistry.”

Video dating took off by necessity during the COVID-19 pandemic, and it shows no sign of going away. Apps like noii offer singles a way to gauge their true chemistry with potential dates before ever needing to leave the comfort of their home. 

“This approach reduces misunderstandings and misrepresentations, as it’s harder to disguise one’s true self in a live video setting,” Laura said. “Consequently, users are more likely to form meaningful relationships based on authentic interactions.”

Make no mistake: Traditional swipe-based dating apps have radically changed the way that singles date, giving them far more opportunities to meet people and connect with plenty of potential partners. But some singles lament the seeming randomness of their matches on these applications — particularly ones with short profiles — and find that swiping is less about true compatibility and more about the quality of your profile.

While singles on noii are still connecting through an app, its video-dating structure feels far more human and organic than swiping. 

“At noii, we facilitate live video speed-dating sessions where users engage in six-minute conversations with up to five potential matches,” Laura explained. “This format allows individuals to experience real-time interactions, capturing nuances like voice, gestures, and expressions that static photos or text cannot convey. A live conversation says so much about a person — if you have a fun conversation for six minutes, the chances are higher you can also have a good conversation on your first coffee date.”

While singles have their conversation, they have access to fun prompts, icebreakers, and games with the noii app. This can make the experience within the app more enjoyable for daters and give them a basis for connecting in the future should they choose to meet offline.

“A common misconception is that video dating is awkward or impersonal,” Laura said. “We help users find topics to discuss by leveraging data from their profiles, making conversations flow more naturally. The structured format of noii’s video dates, lasting six minutes each, creates a balanced environment to gauge interest without the pressure of prolonged conversations.”

Instead of making offline dates more awkward, video dates on noii enhance the basis of singles’ connections with each other and help them feel at ease with each other. They’ll likely even go into dates with some fun conversation topics, instead of just rehashing what they do for work and how long they’ve been in their city. 

“By carefully curating and presenting relevant details, we aim to create a foundation for more meaningful and engaging conversations,” Laura said.

As Laura highlighted, singles will only chat with up to five people in each speed dating session. You may be thinking: I scroll past 95% of profiles on dating apps; five profiles aren’t’t enough! 

But the experience of meeting people over video chat is radically different from the experience of passing by their profile. When scrolling on a dating app, most people decide whether to match based on photos alone, and sometimes, they only look at the first picture. They may even scroll past singles who they would find very attractive in real life, overwhelmed by the sheer volume of profiles.

On noii, however, video dates give you a chance to see if you have a deeper connection with your date. “Direct engagement helps users quickly determine compatibility, moving beyond superficial judgments,” Laura told us. 

While it can be fun to look through profiles, many singles on traditional dating apps end up looking through them passively, simply getting validation from their likes or becoming increasingly dissatisfied with the pool of singles. noii’s structure, on the other hand, prevents singles from falling into the trap of mindlessly doom-scrolling through the app, never responding to messages. “This structure encourages active participation and immediate conversation, eliminating the passive nature of profile browsing,” Laura said. 

If you really want to get into a relationship, scrolling through dating apps and occasionally going on dates can quickly become your part-time job. By keeping video dating sessions to a half-hour – and eliminating plenty of unimpressive dates – noii saves you wasted time online and wasted time on first dates that won’t lead to second dates.

noii is succeeding on their mission to make dating fun, efficient, and values-based. Their users enjoy fun conversations online that lead to deep and comfortable connections when they finally meet in person.

So many variables inform how you judge your date, which is why many dating experts recommend going out with someone three times before deciding how you feel about them. But the noii team is trying to give their users the best possible chance of a favorable early connection on the front end. While their games and conversation prompts already make their video dates enjoyable for users, the noii team is working hard to use science to further improve their users’ experiences.

“We are focused on improving conversation starters by identifying what truly helps people connect in the first few minutes and what information is most important for them to know after a conversation,” Laura said. “It’s fascinating to analyze how a conversation flows based on the information a person has beforehand. Since our initial perceptions are influenced by this prior knowledge, we believe noii, as a platform, can positively shape those first interactions.”

And for those who settle for video chat but still prefer meeting their partners offline, noii organizes plenty of IRL singles meetups so that its users can make their impressions face-to-face. 

“Our platform organizes offline events, such as speed dating on ski lifts or in trains, offering unique opportunities for users to connect in person after their initial online interactions,” Laura told us. “These features collectively enhance the dating experience by fostering direct and meaningful engagements.”

Additionally, Laura hopes that her team will be able to further harness artificial intelligence to improve the quality and specificity of matches on the platform. “The future of video dating is set to leverage advanced technologies to enhance the user experience further,” she said. “At noii, we are excited about incorporating artificial intelligence to refine our matchmaking algorithms, ensuring more accurate and personalized matches.”