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|Hayley Matthews • 3/16/17|
The Short Version: Verily Magazine, a female-friendly media outlet, strikes a refreshing and positive tone when discussing dating and relationships online. The lifestyle and fashion magazine posts thoughtful articles that delve into issues that affect modern women. Recently, the magazine expanded its reach by launching an online relationship course called The Roadmap to a Happy Marriage. This all-online program gives singles and couples practical tips to handle conflict, relate to a partner, and keep the love alive. Though geared toward building stronger, happier marriages, the course welcomes anyone interested in finding fulfillment in their relationships. Whether you’re searching for a fresh perspective on dating or a constructive guide to relationships, Verily offers a warm and helpful community for women to laugh, learn, and grow together.
In a clear rejection of hookup culture, Claire McArthur abstained from sex until she got married at age 25. For theological and emotional reasons, she felt sex was too important to have with just anybody. She wanted more than casual fun from her relationships, and so she waited.
“In an age when choice is supposedly supreme, my choice didn’t fit with the cultural narrative, and so it wasn’t viewed as valid,” she wrote in an article for Verily. Claire often felt pressured, ostracized, and judged but ultimately preferred to hold out for someone amazing rather than lower her standards. Finally, at a picnic one spring day, she met the man for her — someone worth waiting for. “To say that I was happy with the results,” she wrote, “would be an understatement.”
Claire shared her unique dating perspective on Verily, an online magazine that promotes a friendly dialogue on top cultural issues. The magazine’s dating and romance sections lend insight to anyone seek to understand today’s dating culture.
Founded by women for women, Verily is a lifestyle and fashion website focused on celebrating the diversity and complexity of what it means to be feminine in today’s society. The magazine’s candid articles bring readers many fresh perspectives on relationships, health, beauty, pop culture, and other important issues impacting the modern woman.
According to the website, “Our mission is to empower and inspire women to be the best versions of themselves. We publish insightful and relatable articles that touch on all facets of women’s lives: real fashion and beauty, relationships, healthy living, and popular culture.”
Sophie Caldecott, the Special Project Manager for Verily, talked to us about what makes their content stand out. “Women come to us to be part of a community where they’re valued, not judged,” she said. “We were founded on the idea of empowering women with kind and warm conversations about relevant issues, and you can see that reflected in the company itself.”
From its early days as a print magazine in 2012, Verily set a bold standard in the fashion world by instituting a no-photoshop policy for all their content. Verily often displays photos of everyday women instead of models and never covers up any freckles, moles, wrinkles, or curves. The magazine doesn’t retouch the photos to make a woman’s waist or thighs slimmer.
The company’s founders, Kara Eschbach and Janet Easter, believe in being oneself unapologetically. As Janet wrote in her bio, she felt a “passion to explore fashion’s ability to enhance and highlight a woman’s irreplaceable worth.” Now Kara and Janet run a female-friendly magazine to change the way media outlets portray women.
When Verily started producing online content in 2014, the co-founders didn’t lower their standards one bit. Their determination to offer quality and authenticity to their readership has inspired other companies to abandon their photoshopping ways and show women (and men) as they are.
“It’s really inspiring to see,” Sophie commented. “Many magazines have followed our example and no longer use photoshop to tamper with a woman’s natural beauty.”
Verily champions real beauty and honest communication with uplifting online content. The relationships section provides honest assessments of the dating experience from the perspectives of everyday singles and couples. From “Five Things I Learned When I Tried Dating Casually” to “This is the Secret to Initial Attraction and Lifelong Intimacy,” these popular articles advise readers on how to engage in healthier and more fruitful relationships.
In the Gentlemen Speak section, thoughtful male contributors discuss their dating experiences and offer a glimpse into the psyche of a modern single guy. With sensitivity, self-reflection, and insight, these articles explore the nuances of gender dynamics and how they can influence relationships.
Verily expands upon various dating strategies and mistakes with in-depth analysis geared toward practical measures for improvement. Whether recommending a particular place to meet someone or suggesting engaging conversation starters to break the ice, the articles draw conclusions backed by personal anecdotes as well as academic studies.
“I’m not being dramatic when I say that this magazine has changed my life,” said a reader in a testimonial. “I learn so much about myself, my life, and my priorities when I read Verily’s articles.”
In 2017, Verily launched the Roadmap to a Happy Marriage, which is an online relationship course for anyone interested in learning how to make their relationships last. Singles and couples are encouraged to sign up.
Helpful videos and worksheets highlight the best practices to keep love alive at all stages of your relationship. Addressing personality, conflict styles, intimacy, values, and practical matters, the easy-to-follow modules draw on proven research to recommend healthy strategies for committed couples. The course takes about five weeks to complete on your own or with a partner.
From handling conflict to defining life values, the course thoroughly investigates the important aspects of healthy relationships and imparts practical tips to strengthen those bonds.
“We outline constructive ways to build relationships,” Sophie said. “We can help couples figure out if they’re with a compatible partner, learn to speak each other’s love languages, and get to know each other on a deeper level.”
This relationship course can benefit people of all backgrounds and relationship statuses. Anyone who wants to develop their emotional intimacy, learn the five love languages, and practice the skills to build lasting relationships is welcome to sign up for Verily’s online program.
According the site, “We have the tools you need to flourish in a relationship and prepare for a marriage that lasts a lifetime — even if you haven’t met your future spouse yet.”
Verily employs a friendly team of women passionate about creating quality content on the web. Half the team works in the magazine’s headquarters in New York City, while the other half works remotely. Sophie told us their remote staff members are mostly mothers who value time at home.
“Verily really practices what it preaches about supporting women with all kinds of different needs, especially us working mothers, by allowing us to work from home,” she said. “I’m a great beneficiary of this, as I have a 3-year-old daughter.”
In-house and remote employees touch base with one another on a daily call to make sure the lines of communication remain open between this close-knit team. A company with kind leadership and consistent values, Verily is an amiable place to work.
Daydreamers, feminists, artists, writers, nerds, and jills-of-all-trades find a home at Verily where their talents go toward a good cause: empowering modern women to feel more confident and knowledgeable in their daily lives.
On Verily, compassionate writers share their perspectives on health, beauty, relationships, and culture. From abstaining from casual sex to picking an affordable wedding dress, the diverse collection of topics provides a full and rich look at what it’s like to be a modern woman. By speaking with emotional honesty about the dating world, the magazine empowers readers to better understand the gender dynamics at play when flirting with someone new.
Verily’s writers counter common dating assumptions and offer constructive recommendations to help women become more empathetic and effective daters. Additionally, the Roadmap to a Happy Marriage equips couples with the tools to reconnect on a deep emotional level and stop taking one another for granted.
As a female-centric media outlet, Verily seeks to give women practical help to improve their relationships, health, and lives. “It’s so real,” one reader said in a testimonial. “Everything about Verily challenges you to just be yourself, your BEST self, and not anything else.”
“We really aim to make Verily the kind of online space where women can come and feel uplifted,” Sophie told us. “It’s like visiting a friend’s warm living room where you feel totally accepted for who you are, at ease to discuss and have fun, and encouraged to become your best self.”