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The Short Version: Many singles in the UK once relied on friends and family members to set them up on dates. Then came online dating, which continues to increase in popularity, but may lack the discretion and attention elite singles need. Today, many of those UK singles trust Attractive Partners to find romance without getting bogged down searching dating websites and apps. The firm formed in 2003, and it matches successful singles who value privacy, safety, and high-quality partners.
Jan was a single woman who was looking for love in the UK. She tried online dating apps that provided what seemed like endless options for dates, but she didn’t have much luck. She began to think online dating wasn’t for her and decided to try something a little more personalized.
So, Jan joined Attractive Partners, a UK matchmaking platform, to meet high-quality partners.
“The idea of just meeting one person at a time was something I was not sure about,” she wrote in an online testimonial. “However, I was introduced to a suitable match very soon after joining and was absolutely amazed. We got along perfectly, and it was clear from date one that things could work between us.”
Three months later, she decided to move to be closer to her new partner, and they planned to spend their first Christmas together. She said her love feels real — and she would have never met who may be the love of her life if it hadn’t been for Attractive Partners.
“True love feels like it has been found, and it feels so wonderful,” she said. “We are now both so happy, and it is all thanks to you.”
Mike Parker, the Managing Director of Attractive Partners, said he isn’t surprised to hear so many success stories.
“We are very passionate about what we do, and we’re passionate about personal matchmaking,” he said. “We have a tiny market with a carefully selected database, and we have ambition and continue to grow. We believe we’re the best and provide the most outstanding service in the UK.”
Attractive Partners often works with famous singles in the UK who need privacy and discretion, and it aims to help every one of its elite clients find loving, long-term relationships.
Mike got his start in the dating industry in 2003 working in live events for a popular UK company called When the Music Stops. That same year, Elizabeth Fogarty founded Attractive Partners in her garden shed in a small village outside London.
Soon, Elizabeth moved into an office and continued to grow the company into an elite matchmaking service. Mike purchased the company in 2012 while the team was still a modest size. That’s when personal matchmaking services began to surge in popularity throughout the nation, thanks to a few television exposés that shared some of the problems with traditional dating methods.
One television show in the UK showcased the scams that went on behind the scenes of a popular dating app. Then, another show explained how singles were becoming victims of financially related crimes perpetrated by people in other countries.
Years after Elizabeth left the company, Mike recruited her back as a senior membership advisor. She has been a driving force behind the platform’s membership explosion in the last two and a half years.
“She is an outstanding success. She came back and has just been incredibly successful for us,” he said. “There’s something a little magical about the name Attractive Partners. I can’t claim credit for naming the company, but it’s a great name and brand. People seem to want to be part of it. It may make them feel they met the standard of joining Attractive Partners.”
Mike said his clients are usually financially well-off, and sometimes so famous that it would otherwise be impossible for them to date through traditional means — especially popular online dating apps. The people who join as members prize confidentiality and safety, he said.
“We provide that highly confidential service that people who have high-profile careers or professions need discretion or confidentiality,” he said. “Attractive Partners is a solution for that.”
Those interested in becoming members fill out a form on the Attractive Partners website, which is then sent to its current membership advisor, Tracy. She and her four-person advisory team review all applications and schedule calls with prospects.
The call focuses on the client’s goals for joining and gets more information about what the person is looking for in a date or a relationship.
“They have an in-depth telephone conversation for an hour or more. They get to know that person thoroughly and find out what they are hoping to achieve by becoming a member,” Mike said. “From that information, we can recommend the best advice and which product they should be looking at.”
The most popular plan is the Principal Membership. Mike said that clients who select that service level receive the highest priority and consideration when new potential matches sign up. Also, they receive match information, but the match won’t see theirs until they agree on a date.
Attractive Partners offers elite, professional UK singles a discreet, white-glove experience. Prospective clients are screened to keep current members safe. The firm uses LexisNexis, a comprehensive computer software program, to check for criminal background, reputation issues, and other aspects that may concern singles interested in a date.
Attractive Partners counselors interview each prospective member face to face, either in their home, its office, or online through Skype or Zoom. The firm requests photo identification and checks residency, in addition to conducting a criminal background check.
“We’re 100% in every case of background and providence with every person who joins. We make sure we’re as thorough as we can be to ensure everyone is safe,” Mike said.
That is important to its clientele, who include successful business people, professional athletes, and well-known UK residents who can’t be involved in romantic dramas. Still, Attractive Partners isn’t the most expensive agency. Matchmakers based in London are always more expensive, Mike said.
The company uses a few modern techniques to provide high-quality service without high costs. First, it uses a proprietary matchmaking software it created two years ago.
“It was designed in-house by our technical team to the specifications of our matchmakers. That enables us to give fantastic service of the highest quality,” he said. “It’s cutting-edge technology.”
Secondly, they’re part of the Dating Options Group, which has sister companies in the dating industry throughout the nation. That means Attractive Partners can access the databases of other matchmakers to find the right person for their top clients.
“We continue to build on the quality of service we can provide to people,” Mike said.