3 Things Men Love About Senior Women
In 1971, a marketing campaign for Loving Care’s “Nice & Easy” hair color hit the airwaves with words for women that were worth millions of dollars in product sales: “You’re not getting older; you’re getting better.” The campaign was so successful and memorable not because it told older women what they wanted to hear, but because it struck a chord of truth that had been ignored for far too long. Until then,...
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