NAI Ensures Ad Companies Don't Collect Your Sensitive Information
The Short Version: Founded in 2000, the Network Advertising Initiative (NAI) promotes the health of the online ecosystem by maintaining and enforcing high ethical standards for data collection and use for advertising online and in mobile. NAI promotes responsible data collection and requires opt-in consent by the consumer for the use of 'sensitive data.' The not-for-profit organization boasts a membership of 100+...
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